Dr. Mudassir Mukhtar

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Dr. Mudassir Mukhtar

Assistant Professor

2003-MA Mass Communication, Department of Mass Communication, University of the Punjab, Lahore. Major: Public Relations and Advertising.  
 
2008- 2011 M. Phil Mass Communication, Department of Mass Communication Allama Iqbal Open University, Islamabad. Major: Mass Communication.
Supervising Professor: Prof. Dr. Syed Abdul Siraj.

2013-2019   PhD in Communication Studies (Split Program), Institute of Communication Studies, University of the Punjab Lahore/ College of Communication and Information, Florida State University USA.
Major: Mass Communication/Public Relations.

Dissertation Topic: A Comparative Analysis of Public Relations Models and Roles Adaptation Patterns among Practitioners in Public and Private Sectors: A Case of Pakistan.
Supervising Professors; Prof. Dr. Stephen D. McDowell, Associate Dean, College of Communication and Information, Florida State University USA.    
Dr. Noshina Saleem, Associate Professor, Institute of Communication Studies, University of the Punjab.

2004-2005 Public Relations Officer (BS-17) at the University of Arid Agriculture, Rawalpindi.
        
2007-2010-Public Relations Officer, NUML Islamabad

January 2006-2016-Lecturer, Department of Mass Communication, National University of Modern Languages.

March 03, 2016-to date-Assistant Professor, Department of Mass Communication, National University of Modern Languages. Islamabad.

Articles Published in HEC “X” Category Journals:

Mukhtar, M., & Shahzad, K. (2019). The Status of Public Relations in South Asian Region: The Importance of Public Relations Function in Pakistan South Asian Studies (1026-678X), 34(1).

Mukhtar, M., & Shahzad, K. (2018). Professional Roles of Public Relations in South Asia: A Comparative Analysis of Public and Private Sectors of Pakistan. South Asian Studies (1026-678X), 33(2).

Mukhtar, M., Saleem, N., & McDowell Stephen, D. (2018). Critical boundaries of
activism in public relations in Pakistan: A comparative analysis of effects of professional practices. Journal of Social sciences and Humanities [JSSH], 26 (1).   

Articles Published in HEC “Y” Category Journals:

Mukhtar, M., Saleem, N. (2018). Public relations behavior of public and private sector organizations in Pakistan: An exploration of Grunig and Hunt’s models. The Dialogue, Volume XIII, Number 04 (Oct-Dec 2018).  

Articles Published in international peer reviewed Journals:

Rasul, A., & Mukhtar, M. (2015). Bollywoodization of foreign policy: How film  
discourse portrays tension between states. Journal of Media Critiques [JMC], 1(1).

Public Relations

Political Communication

Statistical analysis in quantitative research and qualitative research methods.

Education

2003-MA Mass Communication, Department of Mass Communication, University of the Punjab, Lahore. Major: Public Relations and Advertising.  
 
2008- 2011 M. Phil Mass Communication, Department of Mass Communication Allama Iqbal Open University, Islamabad. Major: Mass Communication.
Supervising Professor: Prof. Dr. Syed Abdul Siraj.

2013-2019   PhD in Communication Studies (Split Program), Institute of Communication Studies, University of the Punjab Lahore/ College of Communication and Information, Florida State University USA.
Major: Mass Communication/Public Relations.

Dissertation Topic: A Comparative Analysis of Public Relations Models and Roles Adaptation Patterns among Practitioners in Public and Private Sectors: A Case of Pakistan.
Supervising Professors; Prof. Dr. Stephen D. McDowell, Associate Dean, College of Communication and Information, Florida State University USA.    
Dr. Noshina Saleem, Associate Professor, Institute of Communication Studies, University of the Punjab.

Experience

2004-2005 Public Relations Officer (BS-17) at the University of Arid Agriculture, Rawalpindi.
        
2007-2010-Public Relations Officer, NUML Islamabad

January 2006-2016-Lecturer, Department of Mass Communication, National University of Modern Languages.

March 03, 2016-to date-Assistant Professor, Department of Mass Communication, National University of Modern Languages. Islamabad.

Publications

Articles Published in HEC “X” Category Journals:

Mukhtar, M., & Shahzad, K. (2019). The Status of Public Relations in South Asian Region: The Importance of Public Relations Function in Pakistan South Asian Studies (1026-678X), 34(1).

Mukhtar, M., & Shahzad, K. (2018). Professional Roles of Public Relations in South Asia: A Comparative Analysis of Public and Private Sectors of Pakistan. South Asian Studies (1026-678X), 33(2).

Mukhtar, M., Saleem, N., & McDowell Stephen, D. (2018). Critical boundaries of
activism in public relations in Pakistan: A comparative analysis of effects of professional practices. Journal of Social sciences and Humanities [JSSH], 26 (1).   

Articles Published in HEC “Y” Category Journals:

Mukhtar, M., Saleem, N. (2018). Public relations behavior of public and private sector organizations in Pakistan: An exploration of Grunig and Hunt’s models. The Dialogue, Volume XIII, Number 04 (Oct-Dec 2018).  

Articles Published in international peer reviewed Journals:

Rasul, A., & Mukhtar, M. (2015). Bollywoodization of foreign policy: How film  
discourse portrays tension between states. Journal of Media Critiques [JMC], 1(1).

Interests

Public Relations

Political Communication

Statistical analysis in quantitative research and qualitative research methods.